Catherine Brooks Bloga-sphere

The concept of doing nothing during the summer as a college student is one mistake you don’t want to make and as seen in the video, sophomore students Daijah Heron and Jaelyn Funches are not taking that risk. They had very different approaches to this summer in terms of their goals and how it relates to personally marketing themselves by building a brand that separates them from the rest. We saw that Heron wants to focus on resume building due to the tough competitive field of her business major . We saw that Funches had a different approach to the summer, saying that being a dentistry major allowed her the opportunity to do research and be able to go to India . She finds motivation through quotes and positive mindsets that get her through the day. Therefore, no matter the approach to this summer, both students are essentially doing what works for them…regardless of the situation they’ve been put in.  

The struggle that every college student faces in the midst of focusing on midterms/finals, is the decision of what you're going to do in your three months of "free time," that literally could change the course of your life before you go back to school—again. That moment where you're deciding whether to "turn up" for the summer, or actually plan your life/career goals. Every year, students think of ways to stand out among the crowd and that usually takes place during the summer time. Personal branding is something that separates yourself from the competition—like internships andexperience. In this video you will see a few students who broadcast what they’re doing this summer to separate themselves from the pack. You’ll find out what “building a brand,” means to them and how differently the two perspectives are. Either way, both are taking their summer goals very seriously.